Wichtel

Wichtel is an eco-conscious gift-wrapping brand designed to make gifting more joyful and intentional. The identity balances sustainability with expressive, playful design through organic patterns, warm color palettes, and bold typography inspired by nature and craftsmanship.

The result is a flexible visual system that translates seamlessly across packaging, digital platforms, and social media, positioning Wichtel as a creative, modern, and environmentally responsible brand.